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Lone Rider designs and builds gear for the adventurous motorcyclist
"Kit that’s created by riders, proven on the road, and engineered to last."
Our mission is simple
Give explorers smart, dependable equipment that works in real-world, long-distance riding conditions. Lone Rider grew from one rider’s decade of nomadic experience into a global brand that ships from multiple continents and runs an international supply chain and warehouse network.
What makes us different
Everything we make is born from real rides, tested in the places riders actually go, and refined using hard data and rigorous quality processes - not marketing claims. We pair hands-on product development with careful, evidence-based decision-making so riders get gear that performs when it matters.
Our story & values
Our founder rode across continents - from a 17,000 km Beijing to Paris run at 23, to years riding through Latin America and circling the globe. Those years on the road taught him what truly matters in kit: durability, simplicity, and practical features that solve real problems. That experience is the root of Lone Rider: design guided by lived experience and validated by riders in the field.
Core values
- Rider-first design: We prototype, ride and refine in real conditions.
- Built to last: durability and repairability are design priorities.
- Data & discipline: Decisions are driven by rigorous QA, statistical thinking and careful sampling - we use data (not headlines) to prioritize improvements and protect riders.
- Transparency & community: we work with riders and partners openly, and we fix problems quickly when they appear.
Meet the Leadership Team
Founder & CEO
Fred
I've been traveling the world on a motorcycle for 10 years; living as a nomad while exploring more than 80 countries on a countless number of different motorcycles.
When I was 23 I embarked on my first great motorcycle adventure: a 17 000 km ride from Beijing, China to my hometown of Paris, France on a small but capable Yamaha XT250X.
I then explored Latin America on a KLR650 before traveling around the world for 4 years using a Ural Sidecar as well as a number of other bikes.
I founded Lone Rider with the goal of building the highest quality equipment for adventure motorcycle riders, without compromise between form and function.
Chief Product Officer
Andrew
I'm an industrial designer from New Zealand who has developed various products for household-name companies for more than a decade.
I'm a seasoned traveler and have visited nearly 90 countries, circumnavigated Africa on a motorcycle, and ridden unassisted on horseback throughout South America.
I joined the Lone Rider Team with the intention of combining my two passions - adventure motorcycle travel and design.
Customer Service
Anna
I have a huge passion for traveling and learning different languages. I get thrilled by motorcycles and motorcycle travel, and enjoy being part of a team that is made up of different and interesting people from all around the globe.
I'm here to handle your requests and inquiries regarding our range of products.
Chief Marketing Officer
Alex
Born and raised in Scandinavia, the passion for motorcycles came before I even could speak. With my first tailormade leather suit at age 7, I joined my father on his weekend rides on his -86 Harley Davidson Softail.
In 2015 I purchased my first real adventure motorcycle and soon after I also found my other passion: Photography. These two passions combined brought me to where I am today!
Favorite places to ride?
Any off-road routes, Norwegian fjords and alp-passes of Switzerland.
Head of People & Systems
Tiaan
Born and raised in South Africa, Tiaan is wired for the long way around. He’s an adventure enthusiast with a deep routed passion for the design and engineering behind great products.
When he’s not working, he’s usually planning the next route and stacking kilometers on his BMW R1300GS, touring South Africa’s backroads and wide open spaces.
He’s travelled to over 15 countries, and he brings that same explorer mindset to modern efficiency too, using automation and AI as practical tools to simplify work and sharpen execution to create an environment where the A-Players of LoneRider can thrive
Head of Supply Chain
Jason
Born and raised in the American Southwest, Jason grew up with wide-open spaces and a permanent itch to get outside. Today he splits his time between Luxembourg and the Carpathians of Romania.
He’s a supply chain specialist with over 20 years of experience leading teams in global multinationals, and at Lone Rider he puts that expertise to work behind the scenes—so the gear built for adventure shows up where and when riders need it.
In both supply chains and crazy adventures, the best outcomes come from solid prep, calm problem-solving, and always having a Plan B (and C!).
Lead Product Engineer
Baptiste J.
I am a French mechanical engineer specialised in the motorcycle and automotive industry. Passionate about mechanical engineering and motorcycles, I love to design motorcycle parts and systems from a blank page.
After years of experience in the automotive industry and motorcycle competition, I try to bring the best of these two worlds to Lone Rider products: quality and performance!
After many years living abroad in Spain, Malaysia and Morocco, I came back to France to ride my old BMW R100 in the French Alps
Head of Customer Service and Experience
André
André is an IT engineer, who was born and raised in France; he has always been passionate about motorcycles because of his biker grandfather who instilled in him the passion for two wheels.
Traveling regularly throughout Europe, he has managed user support for several years for various internationally renowned companies.
Fluent in 4 languages, he likes to help by finding simple solutions to complicated problems, no matter who his interlocutors are or where they are.
